Privacy Policy

Solo gamer at RGB-lit desk with a privacy icon on screen – BuiltToFrag privacy policy

BuiltToFrag Privacy Policy

Last updated: October 2025

At BuiltToFrag, your privacy matters. This privacy policy explains what data we collect, how it’s used, and how you can control it. We’re gamers, not data miners, so we keep things minimal, clear, and transparent.

1. Information We Collect

We may collect non-personal data such as:

  • Browser type, device details, IP address (for security and analytics)
  • Pages visited, time spent on site, and referral sources
  • Anonymous affiliate link activity (to track if a referral resulted in a sale)

We do not collect personal information such as names, addresses, or payment details unless you contact us directly or sign up for our newsletter.

2. How We Use This Information

We use the information collected to:

  • Improve site performance and user experience
  • Analyze traffic trends through Google Analytics
  • Track affiliate revenue and ad performance
  • Detect and prevent spam or misuse

3. Google AdSense & Third-Party Cookies

This site uses Google AdSense, a third-party advertising program that uses cookies to serve personalized ads based on your visit to this and other websites.

Important: Google may use cookies and similar technologies to serve ads and measure their effectiveness. Information about your use of this site may be shared with Google and its advertising partners.

You can learn more about how Google uses data here:
https://policies.google.com/technologies/ads

You can opt out of personalized advertising by visiting:
https://adssettings.google.com/

4. Affiliate Links & External Sites

Some links on BuiltToFrag are affiliate links. If you click one and make a purchase, we may earn a small commission at no extra cost to you. We occasionally link to external websites. While we only link to legitimate sources, BuiltToFrag is not responsible for their content or privacy policies.

5. Cookies

Cookies are small files stored on your device. We use them for:

  • Analytics (Google Analytics)
  • Advertising (Google AdSense)
  • Affiliate tracking

You can disable cookies in your browser settings. Note that some parts of the site may not function properly if you do.

6. Your Rights

You have the right to:

  • Request access to any data we may hold about you
  • Ask for correction or deletion of your data
  • Opt out of tracking by disabling cookies
  • Withdraw consent to receive emails at any time

If you’re in the EU/EEA, this aligns with GDPR. If you’re in California, this complies with CCPA regarding your right to know, delete, or opt out.

7. Contact Us

Have questions about this BuiltToFrag privacy policy or want to reach out? Contact us directly here.

8. Consent

By using BuiltToFrag.com, you consent to this privacy policy and the use of cookies and third-party services described above.